# 7. The first ninety days

## Weeks 1 to 3: phase one, by hand

- The founder runs phase one on the founder's own lessons, with coaches already known.
- Tune `prototypes/coach-memo-prompt.md` until coaches say the note is what they meant.
- Measure: how long the memo takes, how often the player reads the note, whether the next lesson starts faster.

## Weeks 4 to 8: five coaches, twenty players

- Five coaches, four players each, free for the period.
- One data vault per player, one read key and one lane per coach, one shared app vault.
- Add match notes from week six.

## Weeks 9 to 13: the first money

- Offer credits to the players, and remote reviews through the coaches.
- Talk to two clubs, with numbers from the pilot.

**Done when** a coach has kept recording without prompting for six weeks, and at least one player has paid for something.